sneaks4freaks

Nike's Magnificent Seven Ride Into FootLocker

Every now and then brand designers look further a field to gather fresh ideas to the sneaker market . This isn't the first time we've seen the likes of Nike offer their shoes to an artist to get their spin on classic designs . As we've seen before , brand colaborations with artists are sometimes hit and miss and if history has anything to do with it , these won't be any different . Along with FootLocker Europe , Nike's Magnificent Seven series has hit the shelves , a collection of 7 shoes each tinkered with by UK artist and cartoonist , Jon Burgerman .



The theme of the 7 shoes will be expanded to other artists through-out 2008 , with a make up of an 8000 pair production run , each series will be available for a limited time period ( 2 months ) at selected FootLocker stores across Europe .

The collection will feature the Air Max , Air Max 90 , Air Max 95 , Air Max BW , Air Max LTD , Shox R4 and the Shox NZ , a choice of shoes that will please new and old headz alike .





Jon Burgerman is an illustrator from the Midlands - best known for his doodles - has been on the scene for a number of years now , working with the likes of Sony , size? and KidRobot ( Dunny ) while expanding his own toy production with his latest offering , the ' Bergermenos Egg Qee ' . He continues to produce installations for galleries worldwide with his unique brand of art work .



The designs for this series are subtle and draw inspiration from the venus flytrap , with the panels used for the incorparated graphics kept to a minimum . For me , the Air Max 90 stands out from this collection of shoes with not only the graphics , but the choice of colorway . A good start to what promises to be an interesting venture from Nike and FootLocker .

Upcoming 90 ...... stay tuned .



All the shoes , apart from the Air Max 95 in this series , can be located using the FootLocker sneaker finder online .

We have all 7 pairs to give away at sneaks4freaks and entering is real simple .......

How many Jon Burgerman ' Burgermenos Egg Qee ' are there in the series of his range of toys ?



Please send your answer to magnificent7@sneaks4freaks.com along with your shoe size ( UK ) and shoe preference and the first seven out of the hat will each receive one pair from the series .

If your prefered shoe has already been won , I will contact you for another choice .

GOOD LUCK !!!!!!

Deep Fried Motherboard

Holla !

Yes I know it has been ages since the last update . Moving house and a few technical problems , like a frazzled computer motherboard has meant no movement and news on the site for the past four weeks .

Thanks for all the e-mails and I will answer them as soon as , until then , please be patient .

Harry .

Footlocker And Reebok Serve Up Some Grid Iron

On the 28th October London's Wembley Stadium will play host to two of the biggest names in American Football as the NFL bandwagon comes to town . This one off game will see one of America's favorite national pastime visit the UK with all the glitz and glamour you'd expect .

Tickets are like gold dust and if you haven't managed to secure any yet , be prepared to pay over the odds to get the best seats . Luckily for you Footlocker and Reebok have got together to offer 10 pairs of VIP seats , accomodation and travel for the week-end in a free competition in the run up to the game .

Lacoste x Kidrobot @ ryöüki

The conception of Kidrobot occured in 2002 , designer Paul Budnitz created a range of products that met the needs of the urban toy collector . From Dunny's to prints , caps to hoodies and sweats , the Kidrobot empire continues to grow and become ever more popular . Most recently known to sneaker headz for it colaborations with Nike and JB Classics , Lacoste now steps up to the plate with a 3 shoe series of limited edition kicks and Peecol's from the designer himself .

Born from the success of tennis star René Lacoste , the company has long been in the shadow of the other major sports brands but has also been a main stay of urban street culture since the early eighties . Originally producing sports attire and equipment ( Lacoste designed the first metal tennis racket which was distributed by Wilson and used most famously by Jimmy Connors ) , the Lacoste brand really broke through in the early to mid eighties to become the uniform for terrace casuals here in the UK . Worldwide , the brand had been very successful , but now , from working with the likes of Kidrobot , Lacoste is now breaking new ground and seeking a new audience .

The three trainers in the series from Lacoste are the Missouri , Revan2 and Revan3 . Paul Budnitz and Chad Phillips from Kidrobot chose the designs for the shoes to match their toy lines , using the Bones , Eyeball and Robot Head patterns . The shoes are also a blaze with 3M detailing which is a nice touch . With a limited to a production run of 500 worldwide they will have a global retail presence , costing from around £70 - £80 , the shoes will be a good entry point for a collector looking to break their Lacoste cherry .

REVAN 3

Each pair of sneaks will be accompanied by a Kidrobot Peecol , which will be exclusive to the release and individually designed for each of the shoes in the series .

REVAN 2

My favorite by far from the three has to be the Missouri . With it's autumn release date - first week in November for the UK - these will just suit the winter climate IMO with the other two more likened to summer kicks . The colour pallete is muted and the detailing subtle , married with a great choice of all round shoe .

MISSOURI

Available naturally from Kidrobot's 3 US stores and Barneys in NYC , expect to see these land in the UK at ryöüki::sneaker böütique very soon both in store and online .

The usual high end sneaker stores accross europe will also be seeing these along with

Atmos , Japan

Livestock , Canada

Dakota and Incu , Australia

Puma Bespoke Range Hits

Oki Ni has by all accounts been ringing the changes of late , it's showcase store on Savile Row closing , re-jigging it's brands and updating the look of their website . All of this has seen Oki Ni step away from the spotlight as far as sneakers are concerned , but now with Puma as it's new stable mate , the first of it's colaborations is about to launch . Last night I visited Oki Ni 's latest offering at their guerilla store for the launch party , where I got to see the new products and meet some of the people behind this new partnership .

The Bespoke Range , an 18 month project in the making , shows Oki Ni visit the realms of the Puma Archive and return to it's Savile Row roots , a street synonymous with tailor made-to-measure clothing of the highest quality .

8 items make up the range , 4 kicks , 1 track , 1 hoodie and 2 caps , which tie traditional producers with modern street fashion . Each piece , limited to a production run of only 100 , will be available online from today and at Oki Ni 's pop-up shop here in London's Little Portland Street from 27th September to 6th October .

New Week , New Era @ Footlocker

New Era has been around for some time now , since 1954 New Era have been producing the iconic fitted ' 59FIFTY ' cap , aka ' the Brooklyn ' , which has been the stable wear in Major League Baseball for well over 50 years now . Taken from the ball park and onto the street , the cap is now firmly set in modern street culture and sees no sign of stopping soon . Landing recently in London's west end , the New Era family set down it's new store on Brewer Street with it's set of London inspired caps .

Together with FootLocker Europe , New Era has launched it's hunt for the next face of it's latest ad campaign , " Are You Part of the New Era " . Over the next three months you'll have the chance to win that right in a three country wide competition .

Interested ? ........ read on .